Font Consistent

Font consistency is a HUGE factor in making sure your audience isn’t confused about who you are. Here are 3 simple steps to making sure your brand is always consistent and cohesive.

1) Make a note of which fonts you’re using - this will ensure that you’re never using a font that is not the best representation of your brand image.

2) Never use more than 2 variations or styles in the same info graphic - this will keep you looking clean and professional.

3) Size the fonts in a way that emphasizes most important to least important - this will make sure the viewer is never confused about what to read first and where to go next and so on.

Do these 3 simple steps every time you create an info graphic and you will never have to worry about being consistently cohesive.